Artificial Intelligence (AI) has revolutionized the world of content creation. From copywriting to content ideas and even improving workflow – you can find an AI tool for your problem! Although the rise of AI is new, the latest statistics show that 35% of businesses are already using AI tools in their everyday operations.
Although it may seem AI is the new craze, there have been a lot of differences when it comes to creators discussing it. Many see it as a revolutionary tool that will change the game for businesses forever, while some see it as taking authenticity and creativity out of content. 30I90 Marketing believes AI can be a powerful tool when used effectively. Our suggestion: use AI tools to ASSIST and help improve your current strategies – not replace them.
5 AI Tools Every Creator Should Know About
1. Canva Magic Design:
The first AI tool we want to introduce to you is Canvas Magic Design. Most of us know Canva for its incredible templates that help streamline your content creation process. However, after a while, it may feel like you’ve run out of templates. Their new AI tool allows you to upload an image and based on that image it can produce multiple customizable templates related to your image.
Pros: Time-Saving, Personalized Suggestions, Cost Effective
Cons: Limited Options, Generic Designs, Limited Creative Control
ChatGPT is one of the first AI tools that made a huge buzz in the world of content creation. If you’ve been playing around in the world of AI, ChatGPT has probably come up. This AI tool can answer almost any question you have in a matter of seconds. Whether you need 30 new hashtags for a post or help with a caption – ChatGPT has got you covered. You should always edit the language with your voice and words. Plagiarism must still be taken into consideration, and most AI tools will have a disclaimer that you cannot use their words (as is) for commercial use.
Pros: Quick Content, High Knowledge Base, Pro Purchase Not Necessary
Cons: Outdated Information, Could Be Incorrect, Difficult to Understand Prompts
For all video content creators, Pictory is the perfect AI tool. This tool is so intelligent it can take a basic script or article and turn it into video content in a matter of no time. The great news about this tool is that you can also use it to edit and enhance videos you already have. This may sound intense, but Pictory has proven to be user-friendly!
Pros: Great Visuals, User-Friendly Interface, Voiceovers Limitations
Cons: Time-Consuming, Limited Customizations, Basic Design
Jasper has been a leading AI tool for many creators in copywriting. From generating marketing copy to creating entire blog posts, Jasper is a copywriter's dream. All the buzz about Jasper is related to its ability to create high-quality, engaging content. Bonus points – it even has a Grammarly integration and a plagiarism checker!
Pros: Tons of copy features, SEO keywords, Integration with other apps
Cons: Content limits, Requires Fast Checking, Expensive
The last AI tool we want to talk about is Flick. With Flick – creators can create social media content 10x faster. The great thing about this tool is that it is known for creating highly personal and on-brand captions. Flick also includes a “content planner” aimed to help organize thoughts and create more cohesive content.
Pros: Scheduling, Analytics, Hashtag Tools
Cons: Pricey, Content Sometimes Off Topic, Needs to Be Fact Checked
As the world of content creation continues to evolve, we must stay up to date with the latest tools and trends. The AI tools discussed in this blog offer features to enhance productivity, ignite innovation and assist in creation. Always remember AI should be used as a guide and you should always edit the language with your voice and words. By embracing these new tools, creators can use the power of technology to bring their strategies to a new level.