Case Study: Coras Lodge
Deliverables
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Destination marketing strategy and messaging platform
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Website design, copywriting, and booking flow support
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SEO content development and digital storytelling
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Short-form video production and social media content
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Influencer outreach and U.S. traveler engagement campaigns
Coras Lodge partnered with 30|90 Marketing to strengthen its presence as an international sport fishing destination and create a more cohesive experience for travelers discovering the property online. Located on Lake Agua Milpa in Mexico, the lodge needed a digital presence that reflected both the scale of the fishing experience and the hospitality surrounding it. 30|90 Marketing developed the messaging platform and website narrative to better communicate the destination’s appeal to U.S. travelers while simplifying the path from discovery to booking.
The work included website design support, SEO-focused content development, social media messaging, and digital storytelling centered on the lodge experience, fishing excursions, accommodations, and surrounding landscape. Short-form video content and photography helped bring the destination to life across digital channels, while updated communication workflows improved how inquiries and traveler engagement were managed throughout the booking process.
In addition to content and website strategy, 30|90 Marketing supported influencer outreach and audience engagement efforts designed to expand visibility among sport fishing and travel audiences in the United States. The result was a more consistent brand presence across platforms and a stronger digital foundation for attracting new visitors to the destination.


